Dog Brand Identity Suite

  • Status: Open
  • Prize: $150
  • Entries Received: 1351

Contest Brief

IMPORTANT: NO AI DESIGNS ACCEPTED. CONTINUE ONLY IF YOU GENUINELY CREATE ORIGINAL ARTWORK NOT MADE BY AI.

“We are seeking a visionary designer with strong branding instincts and exceptional artistic flair WHO LOVE THE FREEDOM OF DESIGN without thousands of rules and guidelines.We want those original authentic artistic minds with premium branding instincts to step forward and lead the direction of our new Dog Gear brand journey!"

Please read the whole competition brief we will know if you haven't!
"Big Dog Kingdom" is launching a premium dog gear brand focused on:
Luxe comfort
High-quality finishes
Gold buckle aerospace metal hardware
Strong visual identity
Streetwear-meets-premium fashion energy
Comfortable products for powerful, stylish dogs and owners who love quality that elevates their look too!!

We are looking for a seriously creative designer or branding artist to create a complete visual identity package that can grow into a recognisable Australian dog brand.
The winning design will shape the entire future tone of the business.

Winners Prize money:
$150 AUD
Winner receives payment upon completion and handover of all required final files.

WHAT WE NEED DESIGNED

MAIN BRAND LOGO SUITE-
✓✓ Big Dog Kingdom ✓✓

Create a cohesive logo family for our unique designs of ..

Harnesses
Collars
Leashes
General packaging and tags
Website/social media use
Business cards
Email signature branding

IMPORTANT: Some logos will be turned into:
Rubber badges
Embossed patches
Metal branding plates
Product tags
So simplified versions MUST also be included.
**Small logos cannot be overly detailed or impossible to manufacture**

We Need and Want:
Bold
Recognisable
Premium
Instantly memorable

LARGE FORMAT ARTWORK & BRAND VISUALS
We also require breathtaking artwork concepts for:
Market stall banners
Trailer signage
Car advertising decals/stickers
Backdrop displays
Promotional signage
This artwork should:
Stop people in their tracks
Feel premium
Feel fashionable
Appeal to many different kinds of dog lovers
Work both close-up and from distance
Look amazing in markets, events and social media photos

Think:
Graffiti
think bling and Raw luxury
Custom garage/streetwear vibes
Premium handcrafted feel
Bold but classy
Luxe meets rugged.

STYLE DIRECTION
You are encouraged to surprise us creatively.

Possible directions include:
*Modern edgy luxe
*Premium streetwear aesthetic bold and eye-catching my cool
*High-end vintage
*Designer fashion inspired
*1950s bold retro Australia
*Industrial luxe
*Motorcycle/custom culture influence
*Urban premium
*Masculine luxury
*Clean modern minimal with attitude
*Raw unapologetic glam but rugged tough proud kings and queens of the kingdom

We are VERY open to unique artistic direction if it looks world-class.
BRAND FEELING
The brand should communicate:
Strength
Owner Confidence
Leadership
Quality
Comfort
Style
Loyalty
Status
Adventure
Premium craftsmanship
This is NOT a cheap pet store look. This brand makes gear to last even when used daily and trips to the beach for swims

REQUIRED FINAL FILES FROM WINNER
Winner must provide:
Logo Files
AI / EPS vector files
SVG
Transparent PNGs
High resolution JPGs
Black versions
White versions
Simplified rubber patch versions
Artwork Files
Print-ready banner artwork
Trailer signage files
Car sticker artwork
Editable layered source files
Branding Extras
Font names used
Colour palette
Commercial usage rights included
DESIGN NOTES
Please ensure:
Artwork can scale to large banners cleanly
Logos remain readable at small sizes
Branding works on dark and light backgrounds
Designs are suitable for embroidery, patches and print

BONUS POINTS FOR
Strong originality
Premium fashion-level branding
Clever dog-related symbolism
Strong typography
Cohesive visual identity system
Market-stall impact
Designs that feel instantly “brandable”

ATTACHED INSPIRATION
Attached:
Photos of the wood-panel trailer/display aesthetic
Existing visual inspiration for the direction
Use these as part of the creative inspiration process.

FINAL NOTE
We are not looking for generic paw-print logos copied from the internet and that means no AI either!

We want a designer with vision.
Create something unforgettable.
Good luck!!!!

Recommended Skills

Top entries from this contest

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Public Clarification Board

  • HiraImran2
    HiraImran2
    • 9 hours ago

    Please don't close before the deadline. I am working on the original concept. Thanks

    • 9 hours ago
  • graphicbox22
    graphicbox22
    • 4 days ago

    Dear CH
    Thank you for reviewing my entries. I have submitted Dog Brand Identity Suite and would truly appreciate your feedback.

    Each design is 100% original and carefully created to match your brief and brand vision. All files will be delivered in fully editable vector format, print-ready, high-resolution, and scalable without quality loss.

    You will receive:
    AI, EPS, SVG, PDF, PNG, JPG, and PSD files.

    I also provide unlimited revisions to ensure the final design meets your expectations perfectly. If you need any changes or additional variations, please feel free to contact me via chat. I'm always happy to assist.

    Thank you for your valuable time and consideration.
    Best regards,
    Md.shimul

    • 4 days ago
    1. pranto909
      pranto909
      • 1 day ago

      KP, bal er proposal dis.

      • 1 day ago
  • mdhafiz013
    mdhafiz013
    • 1 day ago

    #1332

    • 1 day ago
    1. mdhafiz013
      mdhafiz013
      • 1 day ago

      #1332

      • 1 day ago
  • mdhafiz013
    mdhafiz013
    • 1 day ago

    Note : Please Consider Real Art. Make Sure To Real Vs Ai Design

    • 1 day ago
    1. mdhafiz013
      mdhafiz013
      • 1 day ago

      let me know if you know the difference between AI design and real art.

      • 1 day ago
  • reddmac
    reddmac
    • 3 days ago

    contest for AI generated?

    • 3 days ago
  • HeatonBDesign
    HeatonBDesign
    • 3 days ago

    CH, you should watch out, most entries are going to be AI generated, 99% AI. These scammers will literally post HUNDREDS of AI images each but you can spot them. Be careful of them dropping all entries super fast. Keep in mind a solid design takes time to create, so multiple different entries in a row is impossible. The easiest way to spot them is typing their name into 'Search Entries' so you can see their pattern of spamming and how fast they are posting entries. ALWAYS SEARCH NAMES. I can not stress this enough, every single entry you like the look of, SEARCH NAME.

    ALSO PLEASE NOTE!!!
    AI-generated images lack copyright protection, permitting any third party to copy the design and could lead to future legal disputes over ownership or usage rights.

    • 3 days ago
  • Mdansaraligd
    Mdansaraligd
    • 3 days ago

    Hello Sir, please see my Entrie #978 #979 and give your valuable feedback.

    • 3 days ago
  • Raseli27
    Raseli27
    • 3 days ago

    Please check #969

    • 3 days ago
  • Mukty43
    Mukty43
    • 3 days ago

    #951 #954 #956 #958 #959 #960 #963

    • 3 days ago
  • linaa31
    linaa31
    • 3 days ago

    hello can you contact me i have some questions thanks

    • 3 days ago
  • Moniruzzaman456
    Moniruzzaman456
    • 3 days ago

    #806

    • 3 days ago
  • robiulla10
    robiulla10
    • 3 days ago

    #805 please check my entry

    • 3 days ago
  • zamanGdesigner
    zamanGdesigner
    • 3 days ago

    Hello CH! I am interested in your Dog Brand Identity Suite Design contest. I have over 5 years of experience in Graphic design especially in Branding and logo design. Please visit my profile and see previous clients comments for better understanding about my work. If you want great Dog Brand Identity Suite design reach me in chat box to discuss project details and get started right away without any delay. Thanks. BEWARE OF AI ENTRIES IN CONTEST .THEY DON'T PROVIDE YOU GOOD FILES ON FINAL SUBMISSION.

    • 3 days ago
  • razgraphics
    razgraphics
    • 3 days ago

    #736

    • 3 days ago
  • razgraphics
    razgraphics
    • 3 days ago

    #736

    • 3 days ago
  • razgraphics
    razgraphics
    • 3 days ago

    #736

    • 3 days ago
  • razgraphics
    razgraphics
    • 3 days ago

    #736

    • 3 days ago
  • razgraphics
    razgraphics
    • 3 days ago

    #734

    • 3 days ago
  • razgraphics
    razgraphics
    • 3 days ago

    #734

    • 3 days ago
  • razgraphics
    razgraphics
    • 3 days ago

    #734

    • 3 days ago
  • razgraphics
    razgraphics
    • 3 days ago

    #734

    • 3 days ago
  • usmanhaidersk47
    usmanhaidersk47
    • 3 days ago

    Hi, please check my entries #688 & #689 & #690 & #691 . I'm ready to make edits if needed.

    • 3 days ago
  • mdshuvoahmed8
    mdshuvoahmed8
    • 3 days ago

    #684
    If any adjustments are needed, please feel free to let me know. I would be happy to revise and refine the design as per your feedback.

    • 3 days ago
  • mdabusaeed36
    mdabusaeed36
    • 3 days ago

    Please check #683

    • 3 days ago
  • alexm910
    alexm910
    • 3 days ago

    **Premium visual identity suite blending raw industrial luxury with high-end streetwear energy for Big Dog Kingdom.**Feedback is welcome! #433 #435 #436

    • 3 days ago
  • maisha3d
    maisha3d
    • 3 days ago

    Premium luxury branding concept inspired by rugged woodgrain aesthetics, streetwear culture, and high-end craftsmanship. Designed to create a bold, memorable identity for Big Dog Kingdom. Feedback is welcome! #417

    • 3 days ago
  • anasa385
    anasa385
    • 4 days ago

    Hello Dear,

    Please review my work for Project #224 . This is not AI-generated, and all files have been shared. You may award the project if everything looks good.

    If you would like any changes or revisions, kindly let me know via inbox chat.

    Thank you.

    • 4 days ago
  • Wicaksana24
    Wicaksana24
    • 4 days ago

    hi sirr , please check my entri #169

    • 4 days ago
  • Ajmainmahtabayon
    Ajmainmahtabayon
    • 4 days ago

    #89

    • 4 days ago
  • karan8978
    karan8978
    • 4 days ago

    Please check #34

    • 4 days ago
  • Humaumair12
    Humaumair12
    • 4 days ago

    Hello Contest Holder,

    I have some questions. Before I join this contest, please let me know if you know the difference between AI design and real art.

    I can see only Ai designs on top. Check if you can connect on chat.

    • 4 days ago
  • BushraMahboob
    BushraMahboob
    • 4 days ago

    Please consider awarding me the project. I’ll provide unlimited revisions until you’re 100% satisfied. Contest allows only 3 uploads, so if you like my design, kindly message me directly.

    • 4 days ago
  • shamsas74
    shamsas74
    • 4 days ago

    Dear If you need any changes, please let me know. I’ll be happy to provide unlimited revisions until you’re fully satisfied

    • 4 days ago

Show more comments

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