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Top 6 beauftragte Produkt-Beschreibung-Autoren dieses Monats

  • marimcallisters Profilbild
    marimcallister
    Freelancer in Noosaville, Australia
    25 Bewertungen

    H, I'm Marianne. I'm a "Preferred Freelancer" here, which means I am an elite freelancer with a consistent 5-star rating. I provide a service that is easy, professional and fun. Why work with me? - I’ve been running a professional freelance writing business in Sydney, Australia for 4 years, ask me for my website -...

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  • Hoffman24s Profilbild
    Hoffman24
    Freelancer in Glen Elder, United States
    226 Bewertungen

    Creative blogger and article writer available to make your project reach its full potential! I have been writing since I was in high school and it is what I love to do more than anything. When you need well-spun content that is free from grammatical errors, you can count on me. Accustomed to meeting deadlines, I have...

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  • arpitaghataks Profilbild
    arpitaghatak
    Freelancer in New Delhi, India
    122 Bewertungen

    I'm a designer by training, but have always loved to write. After a stint with architecture and furniture design, I took the plunge into doing what I do (and love) best. Over a four-year association with this website, I've taken up writing tasks ranging from website content, to product descriptions, to content...

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  • marionsarahs Profilbild
    marionsarah
    Freelancer in Enderby, Canada
    28 Bewertungen

    Are you looking for life to be infused in your articles? Do you require the mundane to be transformed to something extraordinary? Do you need work to be edited and proofread? Do you need engaging but informative work to be done professionally and in a timely manner? Look no further. I guarantee great work on...

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  • aevalentinos Profilbild
    aevalentino
    Freelancer in lima, United States
    121 Bewertungen

    On any given day, balancing life and work can certainly turn into an overwhelming task. My goal is to take some of the stress off of you. Whether it’s redesigning a company website, preparing materials for a job search, or editing an important document, I treat each and every project as if it were my own. I have...

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  • saniafashion1s Profilbild
    saniafashion1
    Freelancer in Brooklyn, United States
    343 Bewertungen

    I focus on creating the best content possible. I can work with several standards for managing all sorts of specific documents. Here is a few of the many types of documents that I can work with: • Academic reports • Articles • blogs • eBooks • Essays • Fictional and non-fictional e-books; these include books...

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Finden Sie Produkt-Beschreibung-Autoren auf Freelancer

Did you know that there is a right way and wrong way to write product descriptions?  Many people think that creating a product description involves simply writing down an exhaustive list of the product’s features. However, this is not the correct way to do it.

The purpose of a product description is more than to highlight the product’s features. What is more important is highlighting the product’s benefits.

When a prospective buyer reads through the description, the one question they have on their mind is ‘What will this product do for me?’ Listing the features will not answer their question but listing the benefits will. It is that small but critical difference between writing an effective product description that entices the reader and sells your products and a product description that fails to make sales.

An unoriginal boring product description can hurt your business without you even realizing it. On the other hand, a well-written product description that incorporates and blends all the elements into one attractive write up can be a powerful factor in increasing sales.

However, not everyone has the skill to do this. Whether you are marketing home-made scented candles and soaps or you marketing gourmet foods or sophisticated fireplaces, you need an experienced professional who knows how to use the right words to describe your product.

Here’s how a product description writer will approach the task:

  • Use the right combination of words to make your product sound exotic and one-of-a-kind. Most people don’t mind spending on something that is exclusive rather than an item that half the world owns.
  • Describe the product in such a way as to make it sound like a necessity and not a luxury. Anybody reading it will feel like they absolutely must have it.
  • Use long-tail keywords cleverly so that the description is optimized for search engines but without it looking obvious. Keywords help your product descriptions rank higher in search engines so they can be more easily found by potential buyers who are looking for that particular item.  
  • Use the right tone and language keeping in mind your audience. Product descriptions that are aimed at teenagers need to be written in a tone and language that is different from that used to describe products meant for older people or the business segment.
  • If your strength lies in production and marketing but not in writing, you should consider hiring a product description expert to handle this aspect of your business. On Freelancer.com you can find several highly creative writers who have earned high praise and rave reviews for creating catchy, attractive product descriptions.

Finding a writer who has the creative flair and right qualifications is easy. Once you log in to your account on Freelancer.com, you can browse through the portfolio of different product description writers and read the samples on their portfolio. When you find one you like, you can hire that writer directly by clicking on the ‘hire me’ button on their profile page.

Alternatively, you can post a project and wait for the bids to come in and then choose a suitable writer from among the bidders.

Many e-commerce business owners overlook the selling power of well-written product descriptions that address all of the above points. Don’t be one of them. Hire a product description expert on Freelancer.com today and see it difference it makes to your sales chart.