I have worked in the website marketing and content sector for the past thirteen years.
I have previously written successful social media strategies for many brands, and have achieved measurable increases in engagement, traffic to websites, and sales of products.
I would first like to find out more about your company and what resources you have available. Not all social media channels are suitable for every brand so I would try to pin down what you hope to achieve, and then look at the best way to gain these objectives.
I would then conduct research into your sector, your competitors and opportunities you have.
From this research I would come up with a written strategy that covered the research outcomes, aims and objectives, a plan of action, and how to track and optimise results over time. Alongside this report I would produce a guide for best practice in the social media channels that we had identified were best for you to focus on.
The best social media plans require some trial and error over time, and much can be learned from how people respond to your content, and so have included a follow up session in my bid, to analyse the initial results and to help optimise the campaign after a month of its running.
As I am new to Freelancer and keen to gain a good reputation, I am happy to ensure you get excellent value for money, by putting in a good amount of work to ensuring your campaign’s success.