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Title Performance Marketing Manager or Agency for Ecenci ([login to view URL]). Shopify Skincare. Google Ads, Meta Ads, TikTok Ads. Setup and Ongoing Management Website [login to view URL] Project Summary Ecenci is a newly launched Shopify skincare brand with about 5 SKUs. We ship within the United States. We are looking for an experienced performance marketer or small agency to own paid advertising across Google Ads, Meta Ads, and TikTok Ads, including tracking setup, campaign launch, optimization, and weekly reporting. Creatives Product images and UGC videos will be provided later by our team. You must still lead creative direction by telling us what creatives you need, what angles to test, and you will write ad copy, hooks, and scripts. Budget Budget is not fixed and can be adjusted based on your proposal, experience, and scope. We prefer a phased approach with milestones so we can start small, verify quality, then expand and increase budget. Scope of Work A. Tracking and Technical Setup 1. GA4 setup and verification 2. Google Tag Manager setup 3. Google Ads conversion tracking for Purchase, Add to Cart, Begin Checkout 4. Meta Pixel and Conversions API setup with verified events 5. TikTok Pixel and events setup with verified events 6. Product feed setup for Google Merchant Center and Meta catalog if needed 7. UTM structure and naming conventions for clean reporting B. Campaign Build and Management 1. Google Ads: Search and Shopping or Performance Max when appropriate, plus remarketing 2. Meta Ads: prospecting and retargeting with a structured testing approach 3. TikTok Ads: testing and retargeting 4. Weekly optimization and budget allocation across channels 5. Landing page and funnel feedback to improve conversion rate on Shopify C. Creative Direction and Copy 1. Provide a creative brief that tells us what UGC to film (angles, hooks, formats, examples) 2. Write ad copy and scripts for testing 3. Organize creative tests and tell us what to produce next 4. You are not responsible for filming UGC at the start, but you must lead the creative testing plan D. Reporting and Communication 1. Weekly report including spend by platform, CPA, ROAS, conversion rate, AOV, and top winners and losers 2. Clear list of changes made and why 3. Next week plan with priorities and tests 4. Clear and consistent communication is required PHASED PLAN AND MILESTONES (HOW WE WILL WORK) Phase 0. Free pre audit inside your proposal (required) Before we hire, include: 1. Three issues you see on [login to view URL] that could reduce conversions 2. Your first five tracking checks for Shopify across GA4, Meta, TikTok 3. Which platform you would start with first and why Phase 1. Foundation and controlled launch (paid trial) Timeline: 7 to 14 days Budget: propose a fixed price for Phase 1 Goal Verify tracking is correct and launch a controlled test on one primary channel to generate clean data. Phase 1 is not just creating ad accounts. Phase 1 deliverables 1. Tracking verification with proof A. GA4 on Shopify Confirm ecommerce events and Purchase value are recorded correctly. Provide proof using GA4 Realtime screenshots. B. Meta Pixel and Conversions API Confirm Pixel and Conversions API are active. Verify events: ViewContent, AddToCart, InitiateCheckout, Purchase. Confirm Purchase includes value and currency. Provide proof using Meta Events Manager screenshots. C. TikTok Pixel Verify events: ViewContent, AddToCart, InitiateCheckout, Purchase. Confirm Purchase includes value and currency. Provide proof using TikTok Events Manager screenshots. D. Google Ads conversions Create conversion actions for Purchase, AddToCart, BeginCheckout. Provide proof of correct setup. Verification requirement Run one test order and confirm Purchase appears in GA4 and in the primary ad platform event manager. 2. Launch on one primary channel only Choose ONE primary channel for Phase 1: Meta OR Google. Build campaigns with naming conventions, UTMs, prospecting, and retargeting. TikTok will be expanded in Phase 2 after UGC volume is available. 3. Creative direction and copy package Deliver a creative brief and copy package: Ad angles and hooks to test Scripts and on screen text ideas Primary text, headlines, descriptions, and CTAs Compliance note: no medical claims 4. Reporting and Phase 2 roadmap Provide one weekly report at the end of Phase 1 including: Spend, CPA or CAC, ROAS CTR, CPC, conversion rate, AOV Top ads and audiences What changed and why Phase 2 recommendation with budget allocation Phase 1 acceptance criteria Phase 1 is approved only if: Purchase tracking is verified with proof Campaigns are live on the primary channel Creative brief and copy package are delivered Weekly report is delivered with clear next steps Phase 2. Expansion and scaling (monthly retainer) Timeline: 30 days and ongoing monthly Budget: propose monthly retainer options for managing 2 channels and 3 channels Phase 2 responsibilities 1. Expand to additional channels If Phase 1 starts with Meta: Add Google Ads after tracking is stable and early winners exist. Add TikTok after sufficient UGC volume is available. If Phase 1 starts with Google: Add Meta Ads after tracking is stable. Add TikTok after sufficient UGC volume is available. 2. Full funnel campaign structure Build and optimize: Prospecting and retargeting per channel Audience and offer testing Budget allocation improvements Bidding and optimization based on performance 3. Ongoing creative testing system Weekly creative testing plan: What new creatives are needed What angles to iterate What to pause and what to scale Updated scripts and copy for each new test 4. Conversion rate and Shopify funnel improvements Provide data based recommendations: Product page improvements Checkout friction points Bundle and offer suggestions Retargeting improvements 5. Weekly reporting and monthly review Weekly report with metrics and actions. Monthly review with what worked, what failed, budget allocation, and next month testing roadmap. Requirements 1. Proven Shopify ecommerce results (skincare or beauty experience preferred) 2. Must show 2 to 4 case studies with screenshots of spend and results (CPA or ROAS) 3. Strong tracking skills: GA4, GTM, Meta Conversions API, TikTok Pixel 4. Shopify experience, including product feeds 5. Must follow compliant advertising practices for skincare. No medical claims. Proposal must include 1. Summary of relevant experience for Shopify ecommerce 2. 2 to 4 case studies with screenshots and results 3. Your recommended first 14 day testing plan and budget split 4. Your proposed Phase 1 price and the exact deliverables you will complete 5. Your Phase 2 monthly retainer pricing for managing 2 channels and 3 channels, and what is included 6. Confirmation you can verify Purchase events and provide weekly reporting Screening Questions 1. What is your first week checklist for tracking setup on Shopify across GA4 and Meta 2. What do you do if ads get clicks but there are no purchases 3. What ad spend do you recommend for testing in the first 14 days and why 4. What is your approach to creative testing for skincare 5. Share a sample weekly report format you use Access and Security We do not share passwords. Access will be granted only via Shopify collaborator access and platform user invites. Start Date Immediate
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103 Freelancer bieten im Durchschnitt $868 USD für diesen Auftrag

Hi, Good Day! My Name is Lalit. I would like to help you to set up and manage Google and Facebook marketing campaigns for your website. I am a certified digital marketer with 12+ years of extensive knowledge with proven track record. I provide quality services related to Google ads and Facebook marketing. Google Ads (PPC):- As a certified Google ad specialist, I will set up and optimize every detail of your Google ad campaigns program to drive high quality, industry-specific traffic and will help you get the maximum ROI, leads/sales, and conversions on the lowest CPC. Facebook Marketing:- I can handle Facebook paid campaigns for e-commerce and service based websites. My experience has allowed me to deploy campaigns that focus on efficiency, goal oriented ROI based results and constant Improvement. I would love to chat with you about the project in detail and start a great relationship. I look forward to hearing back from you. Thank you, Kind Regards, Lalit Kaur
$250 USD in 30 Tagen
8,6
8,6

Hello, I came across your project and found it truly interesting. With over eight years of hands-on experience in this field, I have successfully delivered high-quality solutions to clients worldwide. My dedication to excellence is reflected in the 180+ positive reviews from satisfied clients. I’d love to bring this expertise to your project and ensure outstanding results. However, I do have a few important points I’d like to clarify to align perfectly with your vision. Let’s connect via chat, where I can also share relevant examples of my past work. I'm looking forward to hearing back from you! Best Regards, Divu.
$1.500 USD in 21 Tagen
7,5
7,5

HI, i am ready to start managing your google AdWords with SEO & Facebook - Insta ads. We offer white hat SEO. "My SEO basic work steps. 1. Keyword research 2 . Website analysis report 3. Competitor analysis report 4. SEO on page recommendation report 5. After your approval will update on page 6. weekly off page seo work report will send you" Google Ads is one of the best platforms to drive sales and leads for your business. But going in blind and expecting to strike it rich is a fool’s errand. 1) Keywords analysis 2) Campaign (Display /Search/Remarketing) setup and Monitor 3) Campaigns Optimization 4) Analytics/Conversion tracking Setups Social media marketing is a powerful way for businesses of all sizes to reach prospects and customers. Your customers are already interacting with brands through social media, and if you're not speaking directly to your audience through social platforms like Facebook, Twitter, Instagram, and Pinterest, you're missing out! Great marketing on social media can bring remarkable success to your business, creating devoted brand advocates and even driving leads and sales. My Social media marketing can help with a number of goals, such as: website traffic, conversions, brand awareness etc... Click on chat button to connect me. Regards J@!aa
$300 USD in 30 Tagen
7,7
7,7

Hi there, As an experienced digital marketer with 14 years in the field, I bring a wealth of knowledge and immense expertise to ECENCI's table. I have a strong understanding of not only the major social media platforms like Facebook, Instagram, LinkedIn, and Twitter/X but also search engine optimization and Google Ads PPC. Not to mention, I'm adept at using Shopify templates and providing insights that lead to effective A/B testing. My primary focus is your success! Using tailored strategies driven by insights from robust data analysis, I'll maximize your brand visibility and drive more conversions. My content creation and writing skills combined with my graphic design abilities will craft visually captivating ads with persuasive ad copies that get the right message across effectively. To help streamline communication, I'll provide clear and concise weekly reports that encompass spend by platform, CPA, ROAS, conversion rate, AOV, while providing a comprehensive list of changes made and their significance. Rest assured, you'll have a partner who's as committed to your success as you are!
$2.000 USD in 30 Tagen
7,6
7,6

Hi, Thanks for sharing a brief outline of the campaign you want to structure. Kindly have a chat with me so we can discuss everything... Regards, Aqsa
$1.500 USD in 7 Tagen
6,7
6,7

With over a decade of experience in web and mobile development, specializing in e-commerce solutions, I understand the importance of performance marketing for your newly launched Shopify skincare brand, Ecenci. Your requirements for a Performance Marketing Manager or Agency to handle Google Ads, Meta Ads, and TikTok Ads setup and ongoing management are crucial for driving growth and success in this competitive industry. Having successfully worked on numerous e-commerce projects, I have a proven track record of delivering results in the skincare and beauty sector. My expertise in tracking setup, campaign management, and creative direction align perfectly with Ecenci's needs. I have the skills and experience to ensure that your paid advertising efforts across multiple platforms are optimized for maximum ROI and success. I propose a phased approach to ensure we start small, verify quality, and then expand as needed. In Phase 1, I will focus on tracking verification, launching campaigns on the primary channel, delivering a creative package, and providing a detailed weekly report with clear next steps. For Phase 2, I will propose a monthly retainer for managing two channels and three channels, including expanding to additional platforms, optimizing full funnel campaigns, ongoing creative testing, and improving conversion rates. I am ready to start immediately and take your e-commerce skincare brand to the next level with a comprehensive performance marketing strategy. Let's connect to discuss your project further and create a customized plan for Ecenci's success.
$1.200 USD in 20 Tagen
6,3
6,3

Hello Mustafa, I am excited to propose my expertise as a performance marketer for Ecenci, a newly launched Shopify skincare brand. With experience in Google Ads, Meta Ads, and TikTok Ads, I am well-equipped to handle tracking setup, campaign launch, optimization, and reporting for your brand. To ensure the success of this project, I propose a phased approach starting with a free pre-audit to identify conversion barriers on ecenci.com. For Phase 1, I will focus on tracking verification and launching campaigns on one primary channel to generate clean data. This will be followed by Phase 2, which involves expanding to additional channels, full-funnel campaign optimization, ongoing creative testing, and Shopify funnel improvements. I look forward to discussing your first week checklist for tracking setup and the proposed testing plan further. Best regards, Shariq
$880 USD in 7 Tagen
5,7
5,7

Hello I have thoroughly reviewed your project description and am confident in my ability to assist you in completing it successfully. I believe it would be highly beneficial to delve deeper into the specifics of the job to determine the most effective way forward. I am open to scheduling an interview at your convenience, and I genuinely appreciate the chance to collaborate with you on this project. Your response is eagerly anticipated, and I'm excited about the prospect of working together. Thank you for considering my proposal. Looking forward to your prompt reply! Best regards Rekha!!!
$1.000 USD in 7 Tagen
5,9
5,9

"Hello I will help you grow with full digital marketing support. With 8+ years in digital marketing, I offer services like SEO, SMO, Google Ads, and Facebook Ads to help your brand succeed online. Let’s collaborate to engage the right people and deliver meaningful outcomes. Here’s what I can do for you: ➡️ Social Media Marketing (Facebook, Twitter, LinkedIn, Instagram, Pinterest) ➡️ SEO & SEM ➡️ Content Creation ➡️ Google Ads (AdWords) ➡️ PPC Management ➡️ FB/IG Ads Let’s connect and start growing your brand! Best Regards, Raghav MA"
$250 USD in 30 Tagen
5,8
5,8

Hi, I’m Mahadi, a performance marketing specialist with hands-on experience scaling Shopify e-commerce brands using Meta, Google, and TikTok Ads, with strong tracking foundations. Quick pre-audit (Phase 0): Product pages need stronger above-the-fold value props and social proof to improve CVR. No clear bundle/offer strategy to increase AOV. Messaging can better differentiate benefits vs generic skincare claims. Tracking checks first: GA4 ecommerce events, Meta Pixel + CAPI match quality, TikTok Pixel purchase value accuracy. I’d start with Meta Ads for faster creative testing and signal generation. I can fully verify Purchase events, lead creative direction, launch controlled tests, and report weekly with clear next steps. Best regards, Mahadi
$875 USD in 30 Tagen
5,3
5,3

Greetings, I understand you need a performance marketing lead or small agency for Ecenci, a Shopify skincare brand, to manage paid advertising across Google Ads, Meta Ads, and TikTok Ads, including full tracking setup, campaign launch, optimization, creative direction, copywriting, and weekly reporting. The project will follow a phased plan: Phase 1 for tracking verification and controlled test campaigns, Phase 2 for multi-channel expansion, creative testing, and ongoing optimization. Could you clarify 1, Your preferred primary channel for Phase 1 Meta or Google 2, Any existing GA4, GTM, or Pixel setup, or is this a fresh install 3, Expected initial testing budget for the first 14 days Our team includes performance marketers experienced in Shopify ecommerce (skincare and beauty), GA4/GTM/Meta/TikTok tracking, multi-channel paid campaigns, creative strategy, copywriting, and structured reporting. We deliver clean tracking verification, optimized campaigns, actionable creative briefs, and weekly insights with clear next-step recommendations. Let us connect to finalize the Phase 1 plan, milestones, and deliverables, current bid is a placeholder to start conversation. Regards Yasir LEADconcept
$875 USD in 7 Tagen
5,0
5,0

Dear Client, As a versatile freelancer, I have an extensive background in e-commerce development and marketing that makes me the perfect match for Ecenci's needs. Working across diverse projects has developed my expertise in Shopify and Google Ads, key channels which I see as vital for your business growth. My knowledge extends to other platforms as well, like Meta & TikTok Ads, that are important for broader and innovative brand reach. With your phased approach preference in mind, I'm ready to prove my worth right from Phase 0 by conducting a thorough audit to diagnose any factors that may reduce conversions on ecenci.com. I'm passionate about driving positive user experiences and with my acute sense about retail in digital marketplaces, I'll ensure the data generated through the paid trials in Phase 1 are clean and actionable. Working together, we can fine-tune your ads based on a detailed analysis of user preferences reported by GA4, Meta, and TikTok Ads - achieving optimum ROI for each channel with revised budget allocation strategies. Let's build a high-converting foundation for Ecenci!!! Thank you!!!
$1.200 USD in 7 Tagen
4,9
4,9

"Hello I am an expert in digital marketing. I have 8+ years experience in digital marketing. I will perform complete search engine optimization of both on-page, and off-page SEO for your website using the white hat method to improve website ranking and search engine visibility. I will do complete on-page optimization according to the keywords and do all the on-page changes 1. Google Ads certified across all channels. 2. Facebook ads. 3. SEO Optimization. 4. Social media optimization. 5. Content Writing Looking forward to hearing from you. Thank You! Anju AJ"
$250 USD in 30 Tagen
4,8
4,8

Hi Ecenci team, I will lead your Shopify skincare paid channels with a clear, phased plan. Phase 0 is a free pre-audit to spot three issues that could lower conversions: 1) slow mobile load and cart friction; 2) unclear product value and benefits above the fold; 3) inconsistent or missing tracking signals across GA4, Meta, and TikTok. Then I’ll perform five essential tracking checks across Shopify: GA4 ecommerce events firing correctly; GTM container and data layer wiring; Meta Pixel and Conversions API syncing purchases and value; TikTok Pixel and events syncing; UTM naming and clean data in analytics. I’ll choose a primary channel for Phase 1 (within 7–14 days) and deliver a fixed Phase 1 price with concrete deliverables: verified tracking (GA4, GTM, Meta, TikTok, Google Ads conversions), a disciplined campaign setup for Google (Search/Shopping or Performance Max) and Meta + TikTok testing, weekly optimization, landing page feedback, creative brief and copy package, and a weekly report. Phase 2 expands to 2–3 channels with ongoing CRO, creative testing, and a monthly retainer. This plan aligns with Ecenci’s 5 SKUs, US shipping, and skincare ad compliance. Which channel would you like us to launch first (Meta or Google), and what is your target ROAS for the initial Phase 1 test? Best regards,
$1.500 USD in 18 Tagen
4,3
4,3

Greetings! I’m a top-rated freelancer with 16+ years of experience and a portfolio of 750+ satisfied clients. I specialize in delivering high-quality, professional performance marketing services tailored to your unique needs. Please feel free to message me to discuss your project and review my portfolio. I’d love to help bring your ideas to life! Looking forward to collaborating with you! Best regards, Revival
$250 USD in 30 Tagen
4,5
4,5

Greetings! Your project description caught my attention "Performance Marketer for E-commerce Skincare Brand", and I've taken the time to thoroughly review it. With my expertise as a skilled Social Media Marketing Manager and Digital Marketing, Shopify, Shopify Templates, Social Media Marketing, Google Ads specialist, I'm genuinely excited about the prospect of collaborating with you. I am fully committed to creating a design that not only captures the essence of your brand but also resonates with your target audience. ✨ Unleash My Design Magic ✨ To witness the depth of my skills and creativity, I invite you to explore my portfolio: https://www.freelancer.com/u/centaurusagency I am looking forward to our collaboration! Regards, Centaurus Agency
$530 USD in 3 Tagen
4,0
4,0

Hi, I’m Waqas Ahmed, an experienced performance marketer with a proven track record in managing e-commerce campaigns on Shopify, Google Ads, Meta Ads, and TikTok. I specialize in: Optimizing ad campaigns for skincare and beauty brands to boost ROAS and conversions. Setting up and verifying tracking across GA4, Meta Pixel, and TikTok Pixel to ensure accurate data and actionable insights. Creating and testing high-performing ad creatives tailored to skincare brands, adhering to compliance standards. Phased, data-driven approaches to ensure measurable results and continuous scaling. Phase 1: Tracking Setup: I’ll ensure proper GA4, Meta Pixel, and TikTok Pixel setup for accurate conversions. Ad Campaigns: I will focus on one primary channel (Meta or Google) to start, with a solid creative brief and copy for testing. Initial Reporting: Weekly reports with actionable insights, focusing on CPA, ROAS, and creative performance. Phase 2: Expand to multi-channel campaigns (Meta, Google, TikTok) once tracking is stable. Ongoing creative testing and funnel improvements for higher conversions. I have proven experience with skincare brands and can show you case studies highlighting successful campaigns. I am confident that my approach will drive growth and ROI for Ecenci. Looking forward to collaborating! Best regards, Waqas Ahmed
$875 USD in 7 Tagen
4,2
4,2

Hi there, I'm thrilled to present a tailored proposal for your project at Ecenci. As a seasoned Performance Marketer with extensive experience in optimizing paid advertising across various platforms, I'm confident in my ability to drive results for your newly launched Shopify skincare brand. My approach will focus on meticulous tracking setup, strategic campaign management, and ongoing optimization to enhance your brand's visibility and ROI. I will lead the creative direction by crafting compelling ad copy, hooks, and scripts that resonate with your target audience. For the phased approach, I propose a detailed plan with clear milestones to validate quality and scale effectively. Additionally, I will ensure transparent communication through weekly reporting and prioritize data-driven decisions to maximize outcomes. Looking forward to working together and taking your brand to new heights. How can we best align our strategies to meet your growth objectives?How can we best align our strategies to meet your growth objectives?
$995 USD in 23 Tagen
4,0
4,0

Subject: Proposal for Your Web Development Project Hi, After reviewing the details of your project , I’m excited about the potential to collaborate with you. With over a decade of experience in web development, I’m confident in my ability to deliver exceptional results. Here’s why I believe I’d be a great fit for your project: Front-End Development: I have expertise in HTML, CSS, JavaScript, and Bootstrap, enabling me to create visually appealing, responsive designs. Back-End Development: Proficient in CodeIgniter, Laravel, MySQL, and PHP, I can provide robust and scalable solutions. Platform Experience: I am well-versed in WordPress, Shopify, WooCommerce, Elementor, and Webflow. Design/UI/UX: I specialize in Figma, jQuery, and converting PSD files to HTML to ensure a seamless user experience. I am available to start right away and can accommodate your schedule. I would love to discuss how I can help bring your project to fruition. Looking forward to your response! Best, Muhammad Rizwan LA
$875 USD in 7 Tagen
3,9
3,9

I understand your need for a seasoned Performance Marketer for Ecenci and I am eager to collaborate. With my expertise in Google Ads, Meta Ads, and TikTok Ads, I can expertly handle tracking, campaign setup, optimization, creatives, and reporting required for the project at hand. Count on me for delivering exceptional results and proactive insights even beyond your expectations. Looking forward to the opportunity to work together. Regards, Jason McLachlan
$1.050 USD in 3 Tagen
3,2
3,2

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₹12500-37500 INR
$2-8 USD / Stunde
₹600-1500 INR
$8-15 USD / Stunde
$30-250 USD
₹1500-12500 INR
€12-18 EUR / Stunde
$30-250 USD
₹1500-12500 INR
₹12500-37500 INR
₹1500-12500 INR
$750-1500 USD
$30-250 USD
$30-250 USD
$50-300 USD