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We are looking for an experienced Google Ads / PPC specialist to help set up, optimise, and manage search campaigns for a contemporary art gallery based in London. Our goal is to use Google Ads to generate high-quality enquiries in two key areas: 1. Consignments We want to reach collectors who own works by key artists and may be interested in selling or consigning through the gallery. 2. Sales enquiries We want to reach buyers actively searching for works by our key artists, including both primary and secondary market pieces. We already have good organic visibility and artist-focused landing pages, but we want to build a more structured paid search strategy to capture high-intent traffic. The gallery is Hang-Up Gallery. Please review our website before responding with your proposed approach. We are looking for someone who: * Has strong experience with Google Search Ads * Understands lead generation, not just ecommerce * Can work with high-value, niche products or luxury markets * Is commercially minded and focused on lead quality, not just traffic volume * Can advise on campaign structure, conversion tracking and landing page performance * Ideally has experience with art, luxury goods, auctions, interiors, collectibles, jewellery, property, or other high-value discretionary markets We would prefer to agree a fixed fee for the initial setup phase, covering campaign strategy, keyword research, account structure, tracking recommendations, ad copy and launch. After launch, we are open to either a capped monthly retainer or hourly optimisation support, depending on performance and workload. Application Requirements When applying, please include: * Examples of relevant Google Ads campaigns you have managed * Experience with lead generation campaigns * Experience with high-value or niche markets * Your suggested approach for structuring campaigns around artist-specific searches * How you would separate sales leads from consignment leads * What you would need from us to get started * Your proposed fee structure
Project ID: 40454584
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As an experienced Adwords specialist, I have successfully managed PPC campaigns for Google Search Engines for both e-commerce and lead generation, consistently achieving targeted ROI. For your consignment-focused aim, I'll craft artist-specific ad copies that cater attractively to collectors looking to sell or consign their artworks, while also ensuring distinctive sales-focused campaigns that target buyers searching for works by your talented artists. To truly understand the pulse of a campaign, thorough keyword research is essential. And this is something I treat as gospel since it forms the backbone of a successful Adwords campaign. In addition to an innovative approach for launching and structuring effective campaigns around artist-specific searches. In terms of my fee structure, I'd propose negotiating a fixed fee during the setup phase that covers: 1. Campaign strategy 2. Keyword research 3. Account structure 4. Tracking recommendations 5. Ad copy creation 6. Campaign launch After that phase, I'm open for flexible discussions; either a capped monthly retainer or hourly optimisation support as per our performance estimations and workload. I understand this is an investment for your gallery and I'm going to make sure it pays off with a solid strategy, diligent management, and- most importantly- high-quality leads. Please don't hesitate in reaching out to me with any queries you might have.
£750 GBP in 30 days
7.6
7.6

With over a decade of experience in Google Ads and PPC campaigns, I understand your goal of using Google Ads to generate high-quality enquiries for Hang-Up Gallery in London. My background in scaling campaigns for 1M+ users and high-security FinTech directly applies to the complexity of reaching collectors and buyers in the art market. To ensure success, I recommend structuring the campaigns around specific artist searches to capture high-intent traffic effectively. With my past success in managing Google Ads campaigns for luxury markets, I am confident in my ability to drive results for Hang-Up Gallery. I invite you to reach out to discuss further details and to create a roadmap for the successful implementation of your Google AdWords campaign for the art gallery. Let's connect to explore how we can achieve your lead generation goals efficiently and effectively.
£1,200 GBP in 20 days
6.5
6.5

Hi, I have 7+ years of experience managing Google Search Ads focused on lead generation for high-value and niche markets where lead quality matters far more than traffic volume. Your gallery’s positioning requires a refined PPC structure that separates buyer intent from consignment intent while protecting premium brand perception. My approach would include: • Separate campaigns for consignment leads vs artwork buyers • Artist-specific keyword clusters with intent-based segmentation • High-intent search targeting with negative keyword filtering • Conversion tracking setup for enquiry quality analysis • Landing-page recommendations to improve lead conversion rates • Ongoing optimization focused on qualified enquiries, not clicks I’d recommend a fixed-fee setup phase covering strategy, keyword research, tracking, ad copy, and launch, followed by a capped monthly optimization structure. Thank you, Jojo
£750 GBP in 30 days
5.1
5.1

I reviewed Hang-Up Gallery and would structure this as a high-intent lead generation account, not a broad traffic campaign. The campaign should be split into two clear funnels: consignments and sales enquiries. For consignments, I would build artist-specific seller campaigns around searches such as “sell Banksy print”, “consign Damien Hirst artwork”, “art valuation London”, and similar owner-intent terms. For sales, I would separate buyer searches by artist, artwork type, availability, and purchase intent so the budget is not mixed with valuation traffic. I would use tightly controlled exact/phrase match groups, strong negative keywords, location and audience signals, dedicated ad copy for collectors versus buyers, and conversion tracking for enquiry forms, calls, valuation submissions, artwork enquiries, and qualified lead actions. The priority would be lead quality, not cheap clicks. For the setup phase, I would deliver keyword research, campaign structure, ad copy, tracking recommendations, landing page review, conversion plan, and launch-ready campaigns. After launch, optimisation would focus on search term pruning, bid adjustments, lead quality review, artist-level performance, and budget movement toward the strongest enquiries. My suggested structure is a fixed setup fee for strategy, build, tracking, and launch, followed by a capped monthly optimisation retainer once data starts coming in.
£1,125 GBP in 7 days
4.6
4.6

I’ve managed Google Ads campaigns for niche, high-intent services where lead quality matters more than volume, especially in luxury and consideration-based markets. Your focus on separating consignment enquiries from sales leads for Hang-Up Gallery is exactly the kind of structured PPC approach I’m comfortable building. I would structure campaigns around artist-specific search intent, collector behaviour, and category-based keywords, with clear separation between “sell/consign” and “buy/view work” funnels. This includes dedicated ad groups, tailored ad copy for each intent, conversion tracking setup, and landing page alignment to ensure enquiries are properly segmented and optimised for value rather than just clicks. For setup, I would handle keyword research, campaign architecture, tracking configuration, and initial ad creation, followed by optimisation focused on cost per qualified lead and conversion rate improvements. Happy to jump on a quick free call to review your current setup and outline a structured launch plan. Regards, Blaze Nicholas
£1,125 GBP in 14 days
3.5
3.5

Hello, I am Cindy Viorina, a Google Ads specialist with considerable experience in optimizing campaigns for high-value niche markets like art galleries. I thoroughly reviewed Hang-Up Gallery's website and understand your specific needs in lead generation for consignments and sales inquiries. To effectively capture the high-intent traffic you're targeting, I propose structuring campaigns focused on artist-specific searches. This involves keyword research tailored to collectors and buyers while implementing a strategic ad copy that speaks to your luxury market. Additionally, I will ensure proper conversion tracking to differentiate between sales and consignment leads. I am available for real-time communication to align with your schedule and can deliver a simple demo within 12 hours of project commencement. My suggested fee structure will include a fixed fee for the initial setup, followed by flexible optimization options based on performance. What specific goals do you want to achieve in the first three months?What specific goals do you want to achieve in the first three months? Thanks, Cindy Viorina
£1,250 GBP in 1 day
0.0
0.0

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