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Dog For Sale: 2 year old male Great Dane. Friendly, loving, housebroken, will eat anything, especially fond of children. $250. Call 213-555-1212.
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Our English language can be very confusing even without the twisting of sentences and paragraphs, leading to all sorts of miscommunications. Some of them are hilarious like the actual ad above, placed in a major metropolitan newspaper . . . others can be disastrous.
Your ads, sales letters, direct response articles, newspaper articles, e-books and other literary endeavors are too important to be assigned to the unskilled and the grammatically-challenged. You are best served using the services of a professional copywriter, particularly if you are generating income with these media.
The Wordsmith
Author: Novelist, magazine articles, short stories, e-books.
Copywriter: Direct Response letters, ad copy, product descriptions.
Business Writer: Training manuals, business plans, sales plans, proposals.
Background: Business management, sales management, entrepreneurial, manufacturing, maintenance technology, law enforcement, motion picture production, marketing programs. Martial Arts (karate), Weight Training and Fitness, Health and Nutrition, Firearms, Hunting and
Other: Automobiles, Boats and Boating, Fishing.
John David Fenner
The Wordsmith