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I’m building a student-focused service brand that helps students turn messy academic and career documents into clean, professional, submission-ready PDFs (Word & LaTeX). The core service targets Bachelor, Master, and PhD students working on: theses & dissertations lab reports & academic projects research papers CVs, cover letters & student applications I’m now looking for a Brand & Messaging Strategist / Copywriter to structure the messaging, posts, and content guidelines before scaling visibility in large student communities. Your role (very important) Your job is not design execution, but strategic content & messaging that will later be given to: graphic designers (static posts), video editors / motion designers (Reels), and used directly for Facebook group posts. I will share my marketing axes and core ideas. You will refine them, structure them, and translate them into clear, actionable content directions. What I need from you 1. Brand positioning (very concise) Define a clear positioning sentence for the brand. Keep the focus on students only. Allow extension from academic documents → academic + career documents (CVs). 2. Brand pillars & emotional messaging Define 3–5 strong marketing pillars (stress removal, time saved, confidence, professional result, submission-ready). Turn them into short phrases that can be reused everywhere. 3. Facebook group posts (core deliverable) Write 2–3 ready-to-post Facebook messages: Audience: students preparing theses, reports, projects, CVs. Structure: problem → relief → solution → CTA. Tone: reassuring, professional, student-friendly. Bilingual format: French line English line (same message, both languages). These posts must be directly usable. 4. Static image posts – directives Provide clear instructions for designers: What the image should show (concept, not design). What text should appear on the image (short FR/EN lines). What emotion the image must trigger. How it connects to the brand pillars. Example: “Image showing messy document → clean PDF. Short headline FR/EN. Feeling: relief + confidence.” 5. Reels / short videos – directives Provide 2 Reel concepts, including: Hook (first 2–3 seconds). What is shown visually. On-screen text (FR + EN). Emotional objective. CTA. This will be given directly to video editors / motion designers. 6. Use of “proof” (examples, not claims) You may suggest examples that could be used in messaging, such as: “hundreds of theses”, “hundreds of lab reports”, “many academic documents formatted in 2025”. These are illustrative elements you may integrate as optional messaging examples, not as established claims. Deliverables 1 concise brand & messaging document (2–3 pages max). 2–3 Facebook post texts (ready to publish). 1 static post content guide (for designers). 1 Reel content guide (for video editors). Format: Google Doc / Word / PDF. Ideal profile Strong experience in brand messaging & copywriting. Comfortable structuring content for designers and video editors. Bonus: experience with students / education-related services. To apply Please include: 1–3 relevant examples (branding / messaging / content strategy). In 3–5 lines, explain how you would approach: clarifying the brand positioning, structuring posts and content directives for students.
Projekt-ID: 40057991
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As a highly adaptable and results-driven marketing professional, I am well-versed in the core responsibilities for your student-focused project. Over my career, I have developed a knack for crafting impactful brand messaging that drives engagement and boosts sales; a skill you can leverage throughout your project. I bring with me a unique set of skills incorporating strategy development, content creation, and mastery-level proficiency with social media platforms like Facebook (Meta) Ads - an essential component of your project's visibility scaling. Lastly, my comfort working alongside designers and motion editors comes in handy when executing directive-based tasks like preparing static posts and Reels; ensuring seamless transmission of content. With me on your team, you'll receive more than just the core deliverables but also tailored value additions like optional messaging examples that act as "proof". My commitment has always been crafting content that enhances visibility, scales businesses, and yields measurable success. If awarded this role, I assure you of nothing short but exceptional inputs towards the growth of your student service brand.
$20 CAD in 1 Tag
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12 Freelancer bieten im Durchschnitt $32 CAD für diesen Auftrag

Hello, With over 12 years of experience in digital marketing, we provide professional social media marketing services designed to help your brand grow and stand out online. Our services include: Content Creation (Posts, Reels, and Stories) Page Optimization Hashtag Research & Strategy Scheduling & Posting Engagement Management Analytics & Performance Reporting Why Choose Us? Over a decade of hands-on industry expertise Customized strategies tailored to your business needs Creative, high-quality content that captures attention Data-driven decisions for better results Quick communication and reliable support Let’s work together to build your brand and grow your social media platforms! Thanks,
$150 CAD in 30 Tagen
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As a freelancer, I understand the crucial need to have a well-structured brand and messaging strategy, and my extensive experience aligns perfectly with your project requirements. While my established expertise may seem a bit different from what you’re looking for at first, I believe my skill set can be deeply valuable in ensuring clear direction for your digital content. Through data scraping, entry and analysis, I excel at converting complex information into well-formulated directives. Being 100% meticulous and detail-oriented means I can analyze your stated marketing ideas deeply, refining and improving them, repurposing them effectively everywhere. Moreover, as an experienced researcher and professional communicator, I am skilled in identifying core brand pillars and translating them into impactful emotional messaging. My ability to write compellingly and informatively creates a unique advantage: not only structuring Facebook group posts responsively to student needs with clarity in both French & English lines but also providing concise yet complete content that connects precisely to the brand pillars for designers, motion editors, or simply every person involved in it's works. Drawing on this diverse skill set alongside my dedication to client satisfaction ensures that I deliver on all project commitments on time and accurately.
$10 CAD in 7 Tagen
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Hi there, I understand that you're looking to create a strong brand and messaging strategy for your student service, aimed at transforming academic documents into professional submissions. My goal is to help position your brand effectively, facilitating engagement within student communities while ensuring clarity and relatability in your messaging. To achieve this, I would propose developing a concise brand positioning statement that resonates specifically with students and leads into your broader academic and career support. I’ll identify strong marketing pillars focusing on stress relief, time savings, and confidence, crafting reusable phrases that embody these values. Additionally, I will create engaging Facebook group posts highlighting common student challenges along with your solutions, formatted in both English and French for maximum reach. Clear directives for graphic designers and video editors will ensure they align perfectly with the overarching brand messaging. What specific challenges do you anticipate when connecting with your target audience? https://www.freelancer.com/u/proggon Best regards, Wahaj Barlas.
$20 CAD in 7 Tagen
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Hi A B., I have carefully reviewed your project seeking a Brand & Messaging Strategist for your student service brand. With my expertise in branding and content strategy, I am confident in my ability to assist you in structuring compelling messaging and content guidelines to enhance your brand's visibility in student communities. I invite you to review my portfolio https://www.freelancer.com/u/sfdesigning12 to see examples of my previous work in branding and messaging strategy. For this project, I plan to define a clear brand positioning sentence focusing on students transitioning from academic to career documents. I will establish strong marketing pillars and emotional messaging, craft engaging Facebook group posts, provide clear directives for static image posts and Reels, and suggest illustrative proof elements to strengthen messaging. I am excited about the opportunity to collaborate with you on this project. Please feel free to message me for further discussion or to share more samples related to your niche. Thank you, and I look forward to working with you. Best regards, Saif A.
$14 CAD in 1 Tag
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Hello! I specialize in brand messaging, content strategy, and student-focused communication. I’ve worked with education services, career platforms, and writing-support brands—so I understand how students think, decide, and convert. How I’ll Approach Your Project: Clarify positioning: I’ll define a crisp, student-only brand message that smoothly covers academic → academic + career documents. Build strong emotional pillars: relief, confidence, time saved, professional results—turned into reusable short phrases for all channels. Create high-converting Facebook posts: bilingual (FR/EN), following problem → relief → solution → CTA. The posts will be ready to publish for thesis/career-focused students. Provide content directives designers love: clear instructions for static visuals—what the image shows, emotional tone, FR/EN text, and how each ties to the brand pillars. Reel concepts: 2 concise, editor-ready ideas including hook, visual flow, on-screen text (FR/EN), emotion, and CTA. Examples of Similar Work: • Messaging system for an online test-prep service • Content strategy for a student CV/resume service • Branding & tone guide for an EdTech career platform I can begin immediately.
$20 CAD in 1 Tag
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Hello Sir/Madam, I hope you are doing well. My name is ishika singh, and I am writing to express my interest in your Data Entry project. With strong typing skills, attention to detail, and a commitment to accuracy, I can confidently assist you with all types of data-related tasks. ? Why I Am the Right Fit for Your Project • Fast and accurate typing skills • Excellent attention to detail • Ability to follow instructions perfectly • Strong knowledge of MS Excel, MS Word, Google Sheets, etc. • Experience in data entry, copy-paste work, formatting, and data cleaning • Quick learner and dedicated to meeting deadlines ? Services I Can Provide • Data Entry (Online/Offline) • Typing and Editing • Copy-Paste Work • Excel Data Cleaning & Formatting • PDF to Word/Excel Conversion • Web Research • File Management & Organization ⏱️ Turnaround Time I always deliver work on time and ensure 100% accuracy. ✨ My Commitment • High-quality output • Fast delivery • Unlimited revisions until you are satisfied • Professional and friendly communication ? Let’s Get Started I am available to start immediately. Looking forward to the opportunity to work with you and provide excellent service. Thank you for considering my proposal! Regards, Ishika singh
$20 CAD in 7 Tagen
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I’m new on this platform but not new to doing this work. I can complete your project with: ✔️ High accuracy ✔️ Affordable pricing ✔️ Fast delivery To prove my skills, I can do a small sample for free before you place the order. Let’s work together!
$30 CAD in 7 Tagen
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I will craft a complete brand-messaging system designed specifically for a student-focused academic services brand. This includes defining a sharp positioning statement, creating reusable messaging pillars, and producing bilingual (FR/EN) Facebook posts ready for immediate publishing. I will also provide structured directives for designers and video editors, covering static visuals and Reels, so your brand communication stays consistent across all formats. My approach focuses on clarity, emotional resonance (stress relief, confidence, time saved), and practical content frameworks that students immediately understand and trust.
$18 CAD in 14 Tagen
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