Media Professional: 18+Yrs – Translations; Communications – Branding & PR
• Translation: Translation: Print & Digital Media; Voiceovers & Subtitling for Videos. English, Hindi, Tamil Telugu
• Communications: Corporate: Branding & PR, Collaterals, SM Strategy; Individual: Image & Brand Management
CLIENT: GLOBAL CAD/FEA ISV MAJOR Duration: 15 Months
ROLE: Branding & Product Strategist & Leader.
Key Themes: Product Marketing, Branding (incl. Logo Development), Collaterals (Brochures, White Papers), Advertising & Promotion
EMPLOYER: MAHINDRA SATYAM (Now Merged into TechMahindra) Duration: 3 Years
ROLE: Head – FUTURUS™ (TechMahindra’s Innovation Center).
Key Themes: Marketing, Branding (incl. Logo Development), Collaterals (White Papers, PoVs, Proposals), Advertising & Promotion
Project: (Internal & External) Launch of FUTURUS™
CLIENT: NABISCO Duration: 5 Months
ROLE: Branding & Product Strategist & Leader.
Key Themes: Product Redesign, Packaging & Positioning, Advertising & Branding, Community Building
PROJECT: Market Research & Ad Campaign to (Re) Launch OREO™ (Now part of Cadbury) Cookies