Facebook Ads for Casino Leads -- 2

I’m launching a lead-generation campaign on Facebook to promote our online casino games and want the entire funnel handled—from strategy to optimisation. The audience is very specific: men and women aged 26-45 who already show interest in casino-style entertainment. Because we operate in the gambling vertical, every element must respect Facebook’s restricted-content rules and the licensing requirements that apply in our market. Here’s what I need you to take care of: • Craft persuasive copy and eye-catching creatives that highlight the excitement of our casino games while remaining compliant. • Build the full campaign in Ads Manager, including detailed interest/behaviour targeting, custom audiences and pixel or Conversions API tracking. • Launch and monitor the ads daily, pausing low performers, reallocating budget and testing new variations to improve CPL. • Provide concise weekly reports that show spend, number of qualified leads, cost per lead and any optimisation steps taken. Acceptance criteria • Campaign is approved by Facebook without policy violations. • First leads delivered within seven days of launch. • CPL meets or beats the industry benchmark we’ll agree on during kickoff. If you have a track record running compliant gambling ads on Facebook and can start right away, I’d like to hear how you’d approach the creative angle and what tools you rely on for optimisation.

Projekt-ID: 40275445