
Closed
Posted
Paid on delivery
We are looking for an experienced Performance Marketing Specialist to help scale our women's fashion brand in India. About Us Samsara is a contemporary fashion brand that blends Indian prints with modern western silhouettes. Our focus is on creating elegant, comfortable, and distinctive designs for women. Our Goal: Build strong brand awareness across India Increase online sales Scale to 200 outfit sales per month Establish a profitable and sustainable customer acquisition system Scope of Work: Meta Ads Management Create, launch, and optimize Facebook & Instagram ad campaigns Audience research and targeting strategy Retargeting and customer journey optimization Budget allocation and scaling strategies Weekly performance reporting Google Ads Management: Search Campaigns Performance Max Campaigns Remarketing Campaigns Strategy & Analytics: Build a complete customer acquisition strategy Analyze website conversion funnel Identify drop-off points and recommend improvements Improve ROAS, CTR, Conversion Rate, and Customer Acquisition Cost Provide data-driven recommendations for growth Creative Direction: Recommend winning ad angles Suggest UGC concepts, hooks, and creative strategies Work closely with our team to improve ad performance Requirements: Proven experience managing Meta and Google Ads for D2C/E-commerce brands Fashion, apparel, lifestyle, beauty, or consumer brand experience preferred Strong understanding of scaling campaigns profitably Ability to analyze data and make strategic decisions Experience with Shopify and Google Analytics is a plus Long-term opportunity for the right candidate When Applying, Please Answer: What D2C brands have you worked with? What monthly ad budgets have you managed? Share 3 recent case studies with results. What ROAS did you achieve for those brands? How would you approach scaling a fashion brand from under 50 sales per month to 200 sales per month? What would your first 30-day action plan be? Which metrics do you focus on most for fashion e-commerce brands? Have you managed both Meta and Google Ads simultaneously? We are looking for someone who thinks strategically, understands consumer psychology, and can help build a category-leading fashion brand, not just run ads.
Project ID: 40504843
13 proposals
Remote project
Active 5 days ago
Set your budget and timeframe
Get paid for your work
Outline your proposal
It's free to sign up and bid on jobs
13 freelancers are bidding on average ₹18,308 INR for this job

Hi there, I can deliver the strategic multi-channel execution Samsara needs to scale from under 50 to 200 monthly sales through data-driven Meta and Google Ads management. Holding a flawless 100% on-time delivery record on Freelancer, I specialize in full-funnel D2C conversion architectures, website audits, and tracking precision. Application Answers & Strategy: • Experience & Metrics: I have over 2 years of experience managing integrated Meta and Google campaigns simultaneously for consumer brands, targeting a 3x–5x ROAS depending on asset depth. I focus on Hook Rate, CAC, and Cart Abandonment drop-offs. • Scaling to 200 Sales: Fashion relies on visual impulse. I will scale by pairing Meta dynamic creative testing (UGC print close-ups, silhouette transitions) with high-intent Google Performance Max campaigns to capture ready-to-buy shoppers. • First 30-Day Plan: Days 1-7: Audit Shopify/GA4 funnel drop-offs and Pixel/CAPI tracking tracking. Days 8-15: Launch segmented Meta lookalikes and Google Search campaigns targeting contemporary Indian fusion apparel. Days 16-30: Allocate budget to winning angles and deploy cart-abandonment retargeting. Let’s connect to build your acquisition system! Best regards, Tara D.
₹12,500 INR in 30 days
5.1
5.1

Hi there, I am a performance marketing specialist with over 3 years of experience scaling D2C e-commerce brands. I don’t just manage ad accounts; I act as a growth partner, building full-funnel acquisition systems that turn browsers into loyal customers. My Approach: Infrastructure & Data: I ensure flawless tracking (Pixel/CAPI/GA4) to make decisions based on accurate attribution, not guesswork. Creative-Led Scaling: I treat ad creatives as the primary performance variable. By constantly testing UGC, hooks, and lifestyle imagery, I systematically lower CPA and scale budgets without sacrificing ROAS. Omnichannel Strategy: I specialize in running Meta and Google Ads simultaneously, ensuring the platforms work in harmony to capture both latent demand (Meta) and high-intent search traffic (Google). Why Work With Me: I focus on the Marketing Efficiency Ratio (MER) and CAC to ensure profitability at scale. My portfolio includes successful campaigns for fashion, home decor, and lifestyle brands, consistently delivering 3x–6x ROAS. I am ready to share my case studies and discuss a 30-day growth roadmap for your brand. Let’s connect. Warm regards, Rajat Pathania
₹12,500 INR in 30 days
4.6
4.6

I’d be a strong fit for this project because I combine Meta Ads, Google Ads, e-commerce growth strategy, and conversion optimization to help D2C brands scale profitably. For a fashion brand like Samsara, success comes from balancing brand building with performance marketing to create a sustainable customer acquisition engine. My approach would start with a full-funnel strategy covering awareness, consideration, conversion, and retention. On Meta, I would build structured prospecting, retargeting, and lookalike campaigns while testing creative angles around Indian prints, modern silhouettes, comfort, styling inspiration, and customer testimonials. On Google, I would implement Search, Performance Max, and remarketing campaigns to capture both demand and purchase intent. Beyond campaign management, I’ll analyze your Shopify store and customer journey to identify conversion bottlenecks, improve landing page performance, and optimize ROAS, CAC, CTR, and conversion rates. I can also provide creative direction, UGC concepts, hooks, and ad angles that align with current fashion consumer behavior. You’ll receive weekly reporting, performance insights, scaling recommendations, and a clear roadmap toward achieving your goal of 200 monthly sales while building a profitable and repeatable acquisition system for long-term growth.
₹35,000 INR in 30 days
4.4
4.4

With more than eight years of experience in Digital Marketing, I specialize in Facebook and Google Ads management. Companies that have leveraged my skills have recognized significant growth in their D2C/E-commerce sales. For instance, I managed ad budgets as high as $100K per month for a well-known fashion brand, consistently delivering an impressive ROAS of 8+:1. On your proposed task of scaling monthly sales from under 50 to 200+, I will drive actionable insights by comprehensively analyzing your customer acquisition system starting with the website conversion funnel to identify drop-off points and propose necessary improvements. Facilitating data-driven campaign decisions and adhering to a disciplined budget allocation approach to guarantee healthy ROAS would be my priority. My previous work with e-commerce brands has allowed me to understand consumer psychology and strategize ad campaigns that yield results. I will bring this astute understanding to your brand, designing ads and concepts that resonate deeply with your target audience. Fueled by my passion for creating elegant, comfortable, and distinctive designs for women - like your brand Samsara - I envisage a highly successful long-term collaboration between us.
₹25,000 INR in 30 days
0.0
0.0

MY RESPECTED TEAM HAS EXUCUTED SIMILAIR TASKS and recently helped a client achieve similar goals by delivering a professional solution that improved efficiency and user experience. We will help you achieve your goals with a reliable, scalable solution tailored to your requirements. I understand you're looking for a clean, professional, user-friendly solution with seamless functionality and integrated features that align with your vision. Our expertise includes design, development, automation, integration, and optimization, ensuring a high-quality result from start to finish. I'd love to jump on a brief chat, Worst that could happen is a free quotation. Regards, N.M.B.B.
₹22,500 INR in 7 days
0.0
0.0

Hi Samsara Team, Your brand stands out with its blend of Indian prints and contemporary fashion, and I'd love to contribute to its growth journey. I enjoy working on the combination of performance marketing, creative strategy, and consumer psychology to help brands increase visibility and drive conversions. Your goal of building a scalable and profitable acquisition system is exactly the kind of challenge I find exciting. I'd be happy to discuss your current growth stage and explore how I can support the next phase of scaling Samsara. Best, Meghana R
₹25,000 INR in 7 days
0.0
0.0

Bengaluru, India
Member since Aug 22, 2025
₹1500-12500 INR
₹12500-37500 INR
₹12500-37500 INR
$250-750 AUD
₹1500-12500 INR
$30-250 USD
$750-1500 USD
$10-30 USD
$2-8 USD / hour
₹100-400 INR / hour
₹1500-12500 INR
£20-250 GBP
₹600-1500 INR
min $50 USD / hour
$30-250 AUD
₹12500-37500 INR
₹12500-37500 INR
₹1250-2500 INR / hour
₹12500-37500 INR
$10-30 USD
₹1500-12500 INR