B2B Account-Based Marketing (ABM) & Lead Generation Executive for Home Textile Export Business

We are GOSVIRO, an Indian export company specializing in premium home textiles, including: * Bath Towels * Hotel Towels * Bedsheets * Duvets * Bath Mats * Hospitality Linen We are looking for a long-term freelancer to help us identify, research, qualify, and manage international B2B buyers using an Account-Based Marketing (ABM) approach. This is NOT a mass lead generation project. We are looking for someone who understands quality over quantity and can identify businesses that are genuinely relevant to our products. ⸻ Target Countries Initially, we will focus on: * Kenya * South Africa Future Markets: * UAE * UK * USA * Australia * Europe Target Customers Research and identify companies such as: * Home Textile Importers * Hotel Linen Importers * Hospitality Suppliers * Hotel Procurement Companies * Wholesalers * Distributors * Retail Chains * Buying Houses * Institutional Buyers Responsibilities 1. Research Target Accounts Identify companies that fit our Ideal Customer Profile (ICP). 2. Collect Business Information For every company collect: * Company Name * Website * Business Email * Phone Number * Address * Country * City * LinkedIn Page 3. Research Decision Makers Find decision makers wherever possible: * Owner * Director * Procurement Manager * Purchase Manager * Import Manager * Category Manager 4. Qualify Every Lead Analyze the company’s website and determine: * What products they sell * Whether they are relevant to home textiles * Whether they appear to import, distribute, wholesale, or supply hospitality products Provide a short note explaining why the lead is relevant. 5. CRM Management Update lead status such as: * New * Qualified * Email Ready * Contacted * Follow-up Pending * Meeting Scheduled * Not Relevant 6. Email Preparation Prepare personalized email drafts for our review. Note: You will NOT send emails. Our internal sales team will review and send all communications. ⸻ 7. Follow-up Management Maintain follow-up reminders and update CRM after every interaction. ⸻ 8. Weekly Reports Provide: * Leads researched * Qualified leads * Decision makers identified * Email drafts prepared * Follow-ups due ⸻ Skills Required * B2B Lead Generation * Account-Based Marketing (ABM) * Market Research * LinkedIn Research * Google Research * CRM Management * Excel / Google Sheets * Excellent English ⸻ Preferred Experience Experience working with: * Export Businesses * International Trade * Importers * Wholesalers * Home Textile Industry * Hospitality Industry is highly preferred. ⸻ Deliverables Every lead should include: ✅ Company Name ✅ Website ✅ Business Email ✅ Phone Number ✅ LinkedIn ✅ Country ✅ City ✅ Business Type ✅ Decision Maker ✅ Products Sold ✅ Why the Company is Relevant ⸻ Success Metrics The project will be measured based on: * Quality of leads * Accuracy of research * Relevance of target companies * Completeness of contact information * Organization of CRM Quality is more important than quantity. ⸻ Long-Term Opportunity This is initially a freelance project. If the collaboration is successful, there is potential for a long-term engagement. ⸻ Screening Questions Please answer the following when applying: 1. Tell us about your experience with B2B lead generation. 2. Have you worked with exporters or international trade companies before? 3. How do you verify that a company is a genuine importer, wholesaler, or distributor? 4. Which tools do you use for finding decision makers? 5. Have you used LinkedIn Sales Navigator, [login to view URL], ZoomInfo, Lusha, or similar tools? 6. Please share two examples of similar projects. 7. How many verified B2B leads can you realistically deliver per week? 8. What is your preferred pricing model? * Hourly * Weekly * Monthly * Per Qualified Lead ⸻ Budget Project Type: Long-term Budget: Open to proposals (prefer milestone-based)

Project ID: 40614241