Hi, Sir, As an experienced SEO freelancer, I would recommend the following SEO strategy to improve your website's rankings and drive more organic traffic:
Keyword Research: Conduct extensive keyword research to identify relevant keywords and phrases that your target audience is searching for.
On-page Optimization: Optimize your website's content, meta tags, header tags, and images for the identified keywords and phrases. Ensure that the content is high-quality, informative, and engaging for the users.
Technical SEO: Ensure that your website is technically optimized for search engines. This includes optimizing your website's speed, mobile-friendliness, SSL certification, and sitemap.
Backlink Building: Build high-quality backlinks to your website by creating valuable content that other websites would want to link to, and by conducting outreach to websites in your industry to build relationships and secure links.
Local SEO: If your business serves a specific geographic area, optimize your website for local SEO by creating Google My Business page, local citations, and getting listed in relevant directories.
Analytics and Reporting: Use tools like Google Analytics to monitor your website's traffic, identify areas for improvement, and report regularly to the client on the progress of the SEO strategy.
It's important to note that SEO is an ongoing process that requires constant monitoring, testing, and optimization.
Abdullah Younas