SEO & Social Traffic Surge

The objective is clear: in the next four weeks I need measurable increases in website visits driven primarily through Facebook and Instagram, supported by solid on-page SEO and a targeted email nurture sequence. Here’s the current situation. The site has basic meta data in place but lacks a coherent keyword strategy. Social accounts exist, yet posting is irregular and paid campaigns have been ad-hoc. The email list sits idle at just over 3 k contacts. I want a unified plan that aligns all three channels so each amplifies the others. Scope of work • Audit – technical SEO crawl, backlink profile review, Facebook & Instagram account diagnostics, and a quick list health check in Mailchimp (or your preferred ESP). • Strategy – keyword map for high-intent traffic, content calendar for both social platforms, and an email funnel outline tied to those topics. • Implementation – optimise priority pages, design and schedule Facebook/Instagram posts & ads, set up the first three emails (welcome, lead-magnet delivery, follow-up). • Tracking – configure Google Analytics 4 events and Meta Pixel so we can attribute traffic accurately and adjust fast. A concise progress report is expected each Friday. Acceptance criteria: a 20 % lift in organic sessions and a clearly traceable uptick in referral traffic from Facebook/Instagram by day 30, verified inside GA4. Access to WordPress, Meta Business Suite and the email platform is ready as soon as we agree on the plan.

Project ID: 40440921