Create 3 Packaging design concept evolutions for an FMCG extruded snack product

We are looking for an experienced packaging designer to create 3 conceptual packaging design evolutions of an extruded snack product. Key skills include extensive packaging design experience, references + portfolio, & timeliness. Working knowledge of Mandarin Chinese and/or product localization are a big plus. The winning bid will be provided with a professional & in-depth packaging design brief.

In order to aid our firm in the selection process, please prepare a basic sample (if possible) as part of your proposal that incorporates the following:

Derivation: Packaging evolution of an existing healthier-for-you positioned potato-based snack product (front-side only; Please provide source product)

Brand Positioning Statement: To driven, increasingly health conscious college educated white collar Mainland Chinese millennials living in 1st & 2nd tier coastal cities, this snacking product, with its communicative packaging that emphasizes its naturally derived product benefit(s), conveniently solves the healthier-for-you snacking needs of its target audience

Brand Personality: American, Sincere, Trustworthy, Consistently Healthy

Quality Criteria: Clean, Crisp Brand architecture with logical arrangement of Logo, Product name, Flavor, Product Benefit, Product shot. Minimalist, healthy looking packaging design with white base color. Free Creative reign for arrangement/general design decisions.

Abdeckungen & Verpackungen Kreatives Design Grafikdesign Verpackungsdesign Übersetzer für vereinfachtes Chinesisch

Projekt-ID: #6846191

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