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Freelancer reviews: Appy Pie

Is AppyPie a good choice to build your mobile app? In this post we assess the software and tell you what we love and don't love about it.
22.06.2020 • 4 Min. Lesezeit

How good is Appy Pie?

What is Appy Pie?

Appy Pie empowers anyone to create a mobile app without any coding knowledge. Through its intuitive drag and drop builder, Appy Pie makes it possible to create a fully deployable mobile app in just minutes.
Let's assess how good this mobile app builder really is.

Quick verdict: Simple to use, customizable to most businesses, but not as beautiful or as powerful as advertised

While the app builder itself is quite intuitive, Appy Pie's UX is far from intuitive. After logging in and choosing a template design to work on, you're directed to the app editor with limited options.
All you can do is set the theme design, change a few text elements on a single page of the app and that's it. There are no options to add a new page, to upload files or anything else of substance. If these options are available they're not apparent to new users, so they may as well be non-existent. If you click 'continue' you are directed to a 7 day trial sign up page that requires your credit card information. At this stage you can forget about returning to your app editing screen, it's inaccessible until you sign up for a trial.
After signing up to the platform you're finally rewarded with a higher level customization power. 
How complex of a mobile app can you build with Appy Pie?
Appy Pie claims that you can create the next Tinder or Uber with its codeless platform. 
This audacious statement doesn't take into account the network of other solutions needed to establish such complex mobile app ecosystems, so don't fall for its cheesy marketing tactics.
Like all drag and drop builders, Appy Pie has some serious customization limitations. Because you are building within a set design framework, you don't have complete development freedom. On the other hand, when you code a mobile app from the ground up you can customize each individual function and sculpt every crevice of its display landscape.
With all the negativity aside, if you don't have complex mobile app requirements, and you don't have the budget to hire a mobile app developer, Appy Pie is the cheapest solution to build an app for your business.
A particularly powerful feature is its ability to pull data and graphics from your website via just your submitted URL. You'll also have the ability to send push notifications to your customers which is the most effective way of directly communicating with them. 

What we like:

Template designs for most business types
Appy Pie offers a diverse range of templates to suit all types of business industries, from fitness, consulting, medical and more. 
App monetization options
Appy Pie gives you the option of monetizing your mobile app with display ads. If your 
app is successful, this could result in a substantial strream of residual income.
A range of CMS features
If you're building a CMS app, Appy Pie offers a range of CMS features you 
can seamlessly integrate. Some impressive business related examples include 
scheduling, time sheets, databases, document downloads and much more.
Helpful support team
If you run into any roadblocks, Appy Pie's technical support team is always available to 
help you. Even the email support is quick and efficient. 

What could be better

Limited upgradability
If you want to build a complex app you need to integrate with 3rd party services which is quite difficult. You cannot rely on the drag and drop builder alone to build a complex app, it's just too limited. 
UX is frustrating
A step by step guided setup would remove unnecessary frustrations during sign up.
Boring template designs
Appy Pie's template designs are generic and unoriginal. If you're serious about shining your unique brand identity through your mobile app, Appy Pie will impede your efforts.
If you unsubscribe you lose your apps 
If you cancel your subscription Appy Pie will lock your app. So even if you don't require any more apps, you're still forced to pay the yearly subscription to keep your published apps accessible. 

Appy Pie pricing

Appy Pie offers 3 different pricing packages. The primary features and limitations of each package are summarized below.

Basic package - $18/app/month

Unlimited app editing
No Appy Pie ads
PWA and Android devices only
500 push notifications per month
Customer support via email only
5000 app download limit

Gold package - $36/app/month

Unlimited app editing
No Appy Pie ads
PWA and Android devices only
Access to premium app features such as AR, Dating, Events etc
10,000 push notifications per month
Support via email and chat
20,000 app download limit

Platinum package - $60/app/month

Unlimited app editing
PWA, Android and IOS devices
25,000 push notifications per month
50,000 app download limit
Support via email, chat and phone.

Our score

Pricing: 4/5
Templates: 3/5
Support: 3/5
SEO: 5/5
Usability: 4/5
Flexibility: 5/5
Total: 4/5

Final thoughts

Appy Pie is the perfect solution for businesses with simple mobile app requirements on a shoestring budget. If your requirements are complex, or you want complete jurisdiction over your app's appearance and functionality, you'll save a lot of time and frustration by working alongside a mobile app developer.
If you do prefer a mobile app developer to code your app but you're not sure whether it's worth the investment, Appy Pie provides a unique opportunity for you to test the market with a simplified version of your prospective app, at a relatively small investment
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