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Facebook Pixel is a piece of code for your website that helps you track conversions from Facebook ads, optimize ads, build targeted audiences for future ads, and remarket to people who have already taken some kind of action on your website. As a professional Facebook Pixel freelancer, you would be responsible for integrating the code into a client's website, as well as setting up and optimizing the analytics, creating custom audiences, and more.

When interviewing potential Facebook Pixel specialists you should ensure they understand the marketing goals of the project and can effectively advise on how best to move forward with implementing the Facebook Pixel code. You should ask questions regarding experience with similar projects, show examples of previous work and verify past reviews. As far as payment goes, the hourly wage of a freelance Facebook Pixel specialist varies greatly depending on their experience and skillset but generally can range anywhere between US$25 to US$50 an hour plus any additional extra costs associated with the project.

Hiring a freelance Facebook Pixel specialist from Freelancer.com is an efficient and cost-effective way to add experienced coding expertise to existing in-house teams. Freelancers offer the flexibility to complete projects on timelines that best fit client needs, are available when extra help is needed for high priority tasks and often charge lower rates than traditional agencies. Get started hiring now!