Previously working client side for global technology brands, Sitecore and Acquia, alongside a strong network of agencies, I now help tech start ups (typically SaaS businesses) and scale ups to grow their revenue, audience and brand through marketing campaigns.
With hands-on experience across events (predominantly virtual these days), channel partner activities, product launches, sponsorships, webinars, thought leadership creation, content creation (ie case studies, whitepapers and research studies), digital marketing (ie social media and paid search) and media relations, I can help with your business and marketing goals.
Next steps:
I'd like to propose a 2 hour workshop so I can understand your business as well as you do. We'd be covering:
- Target audience and stakeholders
- Business and marketing goals
- Product demo and pitch
- Marketing to date (even if it's just setting up a LinkedIn company page)
- Budget
- Competitors
This will determine the priorities and the plan for the next 6 months. I'd typically suggest a 12 month plan but given the current climate is constantly changing, I'm recommending 6 months to my clients with a plan to review and plan again as the 6 months approaches its conclusion. You have listed a lot of channels above but not all of these are going to be relevant. By defining the above, we'll be able to set the marketing plan.
I hope to discuss this project with you further.