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Sample paragraph
The Faces of Facebook Users
You might as well know the truth right up front: I don’t use social media. I can live with myself
and my non-trending ways. Although I don’t use a social media network, I am interested in it –
particularly in Facebook – and why so many people around the world use Facebook.
Many academic groups and research organizations study who is using Facebook (and other
social media) and why. I expected to find very specific usage patterns and gain a clearer
understanding of how people are utilizing their social media networks. Instead, I found some
generalized data, some stereotypes, and surprising (to me) applications I had not considered
before.
Who is the American Facebook user?
First, the global picture. Facebook dominates the social media world. Founded
only 10 years ago, Facebook has outpaced all other social media groups in terms of members,
visitors, and usage. It now has over 1 billion members worldwide (as of 2014).
The user base of the United States has been regularly studied and documented by the Pew
Research Center’s Internet Project Tracking Surveys. The Pew Institute reported the following
for the survey period of 2012 – contd..